The Founders

We're a small, independent, family-run business based in South London & founded byhusband and wife Adam & Marilia.

After periods of both being unwell & finding our way back to health through supplements, wefounded the unwavering belief that the answer always lies in nature.

In our search for quality supplements we always found questionable ingredients, ineffectivedoses or poor customer service.

As we couldn't find a brand we trusted, we decided to create our own and Purolabs was bornin 2020.

Clean. Honest. Powerful.

We believe Women deserve better—better ingredients, better transparency, and better results. The supplement industry is cluttered with empty claims, synthetic fillers, and confusing labels. We’re here to change that. Our formulas are crafted with clean, sustainably sourced, and clinically backed ingredients—no fluff, no false promises, and never any hidden nasties.

We never cut corners on purity or quality. Just the good stuff your body truly needs, and nothing it doesn’t. Because feeling better starts with trusting what you put in your body.

Feel better. FeelAwsm.

Thoughtfully Designed. Sustainably Delivered.

At FeelAwsm, we believe that wellness should feel good—for you and the planet. That’s why every part of our packaging, from our beautiful glass bottles and aluminum lids to the mailers that land on your doorstep, has been carefully chosen with sustainability in mind.

All of our bottles and caps are 100% recyclable. Our mailers and shipping boxes? Fully recyclable, biodegradable, and compostable—crafted from FSC-certified paper that protects forests as much as it protects your products.

Because feeling awesome should never come at the planet’s expense.